Why did you choose to write this particular book? I love thrillers. It’s my favorite genre. I have an interest in history, politics, technology, travel, martial arts, intelligence and the military; so writing a political thriller is a natural fit for me.
What was the hardest part about writing this book? Selling it. I had no idea how difficult it was to try to rise above all the noise out there. There are so many books being published both traditionally and otherwise, and everybody is jockeying for attention. The regular media cares little for the indie movement and the outlets we have at our disposal are oversaturated with titles. It takes virtually a miracle to stand out from the pack.
Did you learn anything from writing this book and what was it? Researching and writing a novel is only 10% of the work. The rest is all promotion. That’s the real hard work. Also, having to learn and wear all these different hats was an unexpected turn of events for me. Because of my background, I enjoy designing my novels and related art work, but I never thought I was going to become a publisher, ad salesman, media coordinator and so on. It takes away a lot of time and resources that I could use to write. But then again, it gives me the type of control over my work that’s unparalleled in the traditional route.
How do you promote this book? I’ve done everything: interviews, giveaways, social media, national and international trade shows, digital and print advertising, a trailer, press releases, blog tours, awards, merchandising, reviews, games, blogs, forums, target marketing and probably a few other things that escape my mind right now.
Will you write others in this same genre? There’s a sequel to “Sleeper’s Run” somewhere in the future. I’d love to make it into a series. As far as thrillers not involving Eric Caine, I have no immediate plans, but I don’t see why not since I love the genre. However, I have stories in other genres that I want to focus on.
Is there a message in your novel that you want readers to grasp? There are many. “Sleeper’s Run” is a very layered work. On the surface, it reads like an edge-of-your-seat thriller full of action, intrigue and exotic locales, but each person takes away something different from it. It depends on the reader’s background, education, interest, awareness, etc. This wasn’t a book designed to spoon-feed concepts, but stimulate thoughts. Each reader takes out what they bring to it. If I have to pick a main message it would be to question everything and think for yourself.
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Genre – Political Thriller
Rating – R